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Forewords for new readers: please consider starting with this post
Bootstrapping Marketing is my very personal take on doing marketing and promoting your work the elegant and non-intrusive way.
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Clément Rog
I love to wander in the past — the Shopify website from 2008 until today
Don't judge a book by his cover, sure. But I love to look a websites and see how they evolved over time. Maybe there are a few interesting lessons, or…
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Clément Rog
My dad was a teacher, and I still think it's one of the most beautiful job in the world
Today I want to talk about user education. Yes, education is a topic that’s really often overlooked.
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Clément Rog
5:21
Great things don't happen overnight. A tribute to long-term commitment and consistency
A story of a founder and a company I’ve admired for a long time. What he’s done is an ode to better business and life.
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Clément Rog
6:01
How to make yourself, your story and your work more believable?
When a story captures our attention, we listen to it, and we remember it.
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Clément Rog
2
You don't have to run acquisition campaigns to get more customers. How 5 brands approached it differently.
Featuring Drift, Basecamp, Ahrefs, Baremetrics, and Buffer.
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Clément Rog
3
On why open source is a fantastic marketing tool, both for positioning and distribution
Build trust while building your own stuff. You'll get people to care about your work and support you.
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Clément Rog
5
Welcome to my new podcast!
Listen now | Welcome to the very first episode of Bootstrapping Marketing FM.
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Clément Rog
3
Bootstrapping Marketing
Bootstrapping Marketing
Stories and opinions on doing Marketing differently.
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